2014
CLA
CLA 250 shown above and on cover with optional Mountain Grey
metallic paint, Bi‑Xenon headlamps, and Sport Package.
DREAM UP
No one ever asks “Where do you
see yourself five minutes from
now?” We focus so much on our
long-term goals that we tend to
forget the value of here and now.
But when you think about it, here
is not a destination, and now is
but a single frame in the moving
picture of life. When Karl Benz
invented the automobile in 1886,
he couldn’t have predicted what
the world would be like 128 years
later. But through his imagination
and hard work then, he altered
the course that took us to now —
CLA 250
and turned dreams into a better
reality. While Mercedes -Benz
continues to drive the future of
the car, its owners get to drive
the car of the future — and do so
while reveling in the here and
now. With its one -of-a-kind style,
first-of-their-kind innovations
and ahead-of-its-class safety, the
2014 CLA is something entirely
new in its price class. Yet in soul
and substance, it’s what every
Mercedes -Benz has always been.
It’s a dream car, for sure. But one
you can see yourself in, right now.
CLA 45 AMG 4matic®
Available late Autumn 2013
CLA 250 shown with optional Mountain Grey metallic paint,
Bi‑Xenon headlamps, Panorama roof and Sport Package.
STREAM LIVE
Power domes debuted on Mercedes -Benz hoods in the 1950s, when the
first fuel-injected engine broke racing records. The Direct Injection turbo- 4
in the CLA 250 advances its breakthroughs while embodying all its spirit.
The diamond-block grille features 230 hexagonal pins, each one uniquely
sized, shaped and spaced — and not by a computer-generated algorithm but
by the same detail -obsessed human designer who sculpted the car’s body.
With the Sport Package, each pin is rendered in radiant, beveled chrome.
Mesh grilles in the front apron help define three distinct looks for the CLA.
Beyond the deeply sculpted standard air dam, larger intakes punctuate the
more aggressive apron of the Sport Package. Functional black winglets and
a matte Titanium Grey lower cross-strut manage airflow to the CLA 45 AMG.
Pure coupe style flows from the arching roofline into the rakish yet roomy
trunk. With frameless door glass and concealed B ‑pillars, the side windows
are a study in tensed muscle that conveys the athletic nature of the CLA.
Crisp edges draw the eye from the sweeping sculpture of the side profile
to the integrated rear spoiler, simultaneously ushering airflow around it for
optimal aerodynamic benefits. With exceptionally tight creases, every detail
of the body invites — and rewards — your touch. Flared side sills underscore
the Sport Package, adding matte Titanium Grey inserts on the CLA 45 AMG.
Multiple wheel designs match precise performance with your own sense
of style. Standard 17" 5‑spoke alloys feature a bold, high-contrast finish. Or
you can opt for either of two 18" wheel designs: an aggressive twin 5-spoke
style, or iconic AMG® twin 5 -spoke wheels as part of the Sport Package.1
CLA 250 shown with optional designo Magno Polar matte -finish metallic
paint, Bi‑Xenon headlamps, Panorama roof, PARKTRONIC, and Driver
Assistance and Sport Packages. Please see endnotes at back of brochure.
STEP AHEAD
Ask the CLA 250 to perform, and
you’ll get something more than
an enthusiastic response. You’ll
feel as if it’s already anticipated
your next move — because in many
situations, it has. Its turbo spins
up instantly, putting the full force
of the engine’s torque on tap in
almost any situation. Squeeze the
shift paddles, and its dual-clutch
transmission has the next gear
poised for action before the last
one passes the baton. Power out
of a corner and a precisely tuned
suspension teams up with equallength driveshafts, for an athletic
mix of agility and determination.
The available 4matic® all-wheel
drive2 — developed exclusively for
the CLA — varies the torque sent
to each wheel progressively. It
responds not just to the grip of
each tire but your driving style —
including your use of the Sport
and Manual transmission modes.
And when you wind it all down
at a red light, the engine takes a
rest, too — saving fuel by not using
any. When the light turns green,
the turbo‑ 4 is fired up and ready
by the time you step on the gas —
as if the CLA knows exactly what
you have in mind. And can’t wait
to turn anticipation into action.
Intercooled high-pressure turbocharging generates immediate response.
The 208‑hp 2.0‑liter 4‑cylinder in the CLA 250 unleashes 258 lb‑ft of torque
starting at just 1,250 rpm. Direct Injection and rapid-multispark ignition can
fine -tune their performance in milliseconds, turning less gas into more go.
ECO Start/Stop can help save fuel and lower emissions by shutting off the
engine when you’d otherwise be idling — from traffic lights to traffic jams.
The instant you lift off the brake pedal, the engine restarts automatically.
Optional 4matic all-wheel drive can vary the torque sent to the front and
rear wheels based on grip and the driver’s choice of transmission modes.
It’s among the lightest — and the most efficient — AWD systems in its class.
Fully independent suspension with front struts and a multilink rear design
teams with STEER CONTROL, an innovation of the electromechanical power
steering. In corners and other maneuvers, subtle impulses of the steering
wheel offer intuitive prompts, to help the driver achieve optimum handling.
The CLA 250 Sport Package includes an even sharper sport suspension.
CLA 250 shown with optional designo Patagonia Red metallic paint,
Bi ‑Xenon headlamps, Panorama roof, PARKTRONIC, and Driver
Assistance Package. Please see endnotes at back of brochure.
SYNC IN
Remember when people used a
phone to make calls? Sure, you
still can, but who can imagine
leaving home without your music,
contacts, social networks and a
few other necessities of modern
life in your pocket? With a car, it’s
different. You want its features to
help keep you connected to your
world, but it’s still for driving. And
in the case of the CLA, it’s very
much about the joy of driving. The
moment you settle into its deeply
contoured power driver seat, you
feel a bond no virtual device can
simulate. You embrace the thick
steering wheel, letting the supple
hand-sewn leather caress your
palms as the shift paddles beckon
your fingertips. The crisp gauges
and tablet-style screen greet your
glance, all from the same height.
The aluminum central controller
invites your touch, and responds
like it’s channeling your thoughts
as you take charge of the car’s
numerous high-tech features. Even
your smartphone feels at home,
playing your music wirelessly, or
making calls — for those who still
do such a thing — at the sound of
your voice. It’s a feeling of total
connection — to your CLA, your
world, and best of all, the road.
Silver gauge faces are ringed in aluminum and feature lighted red needles.
Matching round air vents evoke the style and quality of a private jet. A color
screen between the gauges lets you thumb through a variety of illustrated
menus using the buttons on the thick 3 -spoke multifunction steering wheel.
A tablet - style central screen teams with the elegant central controller to
put a world of entertainment and navigation options within easy reach and
clear view. Its vivid, high-resolution color displays adapt to ambient light.
Audio and entertainment features start with standard Bluetooth® hands free calling and wireless audio streaming,3 plus a USB port and HD Radio™
stations. Options range from a Media Interface for your iPod®4 to SiriusXM
Radio5 to harman/kardon® surround sound, as well as a clever accessory to
integrate entertainment, navigation and social media apps on your iPhone.®
Navigation options include the 80GB hard -drive -based COMAND® system
or an integrated plug -in accessory.6 Both feature advanced voice control.
CLA 250 shown with optional Black leather upholstery, Black Ash
wood trim, PARKTRONIC, and Driver Assistance, Interior, Multimedia
and Premium Packages. Please see endnotes at back of brochure.
CLA 250 shown with optional Brown leather
upholstery, and Interior and Premium Packages.
Please see endnotes at back of brochure.
CLIQUE IT
In a world when your every move
gets published for anyone to see,
keeping something special among
friends can be rejuvenating. Enter
the CLA. No, really — take a seat
in its stylish cabin. The first thing
you might notice is how spacious
it is in here, a perk well-concealed
by the car’s sleek coupe profile.
And while there’s room for five —
plus a cavernous trunk for your
gear — it’s especially well -tailored
for four of you. The power front
sport seats are deeply contoured,
with side bolsters that embrace
you in corners, and integrated
head restraints featuring built- in
ambient lighting. The split-folding
back seats echo the front seats,
with the same racecar- inspired
head restraints. No matter where
you sit, you’re surrounded by the
quality for which Mercedes -Benz
is legendary, from the hand-fitted
upholstery, to the hand-polished
wood that’s among the four trim
options. By the way, if you do post
photos to show off your CLA, just
be prepared. Everyone’s going to
want to be your new best friend.
Sport coupe seating embraces the driver and front passenger in support
and comfort, with seat-shaped 8‑ way power controls on each door, plus a
3‑position memory and 4‑way power lumbar support. Soothing heat is also
available. The 3 ‑passenger rear seat features sport-contoured outboard
seats. It folds down in a 60/40 split to expand the already generous trunk.7
Hand -fitted upholstery is precisely top -stitched in MB‑Tex, legendary for
its leatherlike softness, durability and easy care. The Interior Package adds
supple leather seating, while enveloping the upper dash and doors in top stitched MB ‑Tex. Sleek Anthracite trim spans the dash, or you can opt for
cool brushed aluminum, dramatic Black Ash wood or rich Burl Walnut wood.
PLAY FAVORITES
Style you’d sell your soul for, at a price that lets you keep it. That’s not just
how the CLA captures your attention, it’s a long-term plan for keeping you
captivated. From its bold looks to the brilliant way each element works — and
works together — the CLA is engineered not just thoroughly, but thoughtfully.
Available Bi-Xenon headlamps with LED Daytime
Running Lamps use their piercing gaze to better
reveal the road by night, and the car in daylight.
Full-LED taillamps, included with the Bi ‑Xenons,
feature distinctive fiber-optic outlines, along with
fast-acting LED brake lamps and LED turn signals.
A Panorama roof is a class - exclusive option.
The super-sized power glass sunroof tilts up for
draft-free ventilation, or slides open for a breeze.
Sporty and practical, 60/40 - split rear seats can
fold down in seconds to increase cargo space
while still carrying one or two rear passengers.7
The available heated front seats deliver soothing
warmth on chilly days. Three heat settings feature
automatic step-down to maintain lasting comfort.
Standard power front seats make their 8 -way
adjustment easy via seat-shaped controls on the
door, plus three memory stations for each seat.
The optional harman/kardon LOGIC7® system
pumps 450 watts of Dolby ® Digital 5.1 surround
sound through 12 custom- engineered speakers.
The elegant central controller makes the audio,
available navigation and in - car Internet features
of mbrace2™ 8 easy to reach, and easy to grasp.
Available dual-zone climate control filters dust
and pollen as tiny as 0.0002" from the cabin air.
Digital controls include fully automatic settings.
A stylish tablet- style screen puts all your media
front and center. A 5.8" color screen is standard,
upgraded to 7" with the Multimedia Package.
The accessory Drive Kit Plus for the iPhone® is
a multimedia marvel that integrates social, music
and navigation apps with the power of Siri.™ 9
Available COMAND® navigation6 features a fast
80GB hard drive with 10GB for storing music files,
plus voice control that can learn how you talk.
FORESEE
Sometimes the best way to see
the future is to look right in front
of you. For the CLA, that’s true on
a number of levels. First of all, it’s
a Mercedes -Benz, which means it
doesn’t just carry you in a cocoon
of high-strength bodywork and
advanced restraints, it also comes
with a legacy of safety innovation
that’s been setting the standards
of the industry for over 60 years.
From the first crumple zones to
the Electronic Stability Program
(ESP ®), many features you’ll find
on every car today came to exist
via the pioneering research and
development of Mercedes -Benz
safety engineers. And since they
never stop their pursuit to reduce
the likelihood and after - effects
of accidents, the CLA is equipped
today with safety systems you’ll
not see on other cars for years.
Which brings up another way the
CLA looks into the future: the
one mere seconds in front of you.
Using advanced radar and other
sensors, it can help you avoid an
accident in the precious moments
before it happens. After all, it’s
one thing to predict the future.
The CLA looks out to improve it.
COLLISION PREVENTION ASSIST uses radar technology that continuously
scans the road ahead, and can alert you if it senses that you’re approaching
a vehicle ahead at a speed and distance that suggest a collision is likely. As
soon as you step on the brake pedal, its Adaptive Brake Assist feature can
automatically boost braking to help avoid a collision, or reduce its severity.10
ATTENTION ASSIST ® can alert you if it detects signs of driver drowsiness
on long trips, by continually monitoring a variety of driving behaviors. More
than 70 variables are measured, starting in the first minutes of each drive,
to establish a pattern and determine the warning thresholds accordingly.11
Adaptive braking technology augments the 4 ‑wheel disc brakes to help
make driving more reassuring and relaxing. Lift off the accelerator quickly,
and Predictive Brake Priming prepares the brakes for quicker response. In
the rain, Automatic Brake Drying periodically applies the brakes just enough
to sweep water buildup from the discs. During uphill starts, Hill ‑ Start Assist
helps to prevent unwanted rollback. And a clever brake HOLD feature lets
you keep the brakes applied without your foot on the pedal, a convenience
that can make waiting in traffic or at a long stoplight less stressful.12
CLA 250 shown with optional Polar Silver metallic
paint, Bi ‑Xenon headlamps, and Panorama roof.
Please see endnotes at back of brochure.
PREDICT, PREPARE, REACT
Blind Spot Assist is an optional system — also
available in the Driver Assistance Package —
that uses radar to sense when a vehicle is
alongside your CLA, in the areas that are
not always visible in your mirrors. At driving
speeds above approximately 20 mph, a red
icon in either side mirror illuminates to alert
you of a vehicle in your blind spot. The system
also sounds a warning tone if you activate a
turn signal while a vehicle is detected.13
Lane Keeping Assist uses technology that
monitors ordinary road markings. The system
helps detect unintended drifting off-course,
and alerts you by vibrating the steering wheel.
It’s part of the Driver Assistance Package.11
DISTRONIC PLUS® adaptive cruise control,
also in the Driver Assistance Package, is a
Mercedes-Benz innovation in convenience
and safety that can help make traffic less
stressful. Using radar technology, it can
adapt your set cruising speed in response
to the flow of traffic ahead — automatically
slowing until your path is clear again. If the
vehicle ahead slows to a stop, it can brake
to a full halt, then resume when traffic starts
going with just a tap — or even automatically
if you pause for only a second.14 The option
also incorporates COLLISION PREVENTION
ASSIST PLUS, a system that can help to
detect an impending collision with a vehicle
ahead. Even if you’re not using cruise control,
it can sound an alert and automatically apply
up to 60% of the vehicle’s braking force to
help reduce the severity of an impact.12
A rear view camera enhances safety when
you’re backing up. The option shows a live
view of the area behind your CLA on the color
dashtop screen when you shift to Reverse.
Steering-dependent on-screen guidelines help
you back into a parking space more easily.15
Mercedes-Benz mbrace® is standard on
the CLA and offers an ever-growing selection
of safety and convenience features.8 Among
them, Automatic Collision Notification can
place a call for help if an air bag or seat-belt
Emergency Tensioning Device is activated.
Your car even transmits its location, model
and color. The CLA can also shut off its fuel
supply, unlock its doors, and switch on its
emergency flashers and some interior lights.
10 -way air bag protection is provided by
eight standard air bags: two -stage front air
bags, front knee air bags and head/torso
side -impact air bags for each front seat, and
side curtain air bags for both seating rows.16
PARKTRONIC uses sound waves to help you
detect nearby obstacles at low speeds. LED
displays in the cabin help you negotiate tight
spaces. The option includes Active Parking
Assist, which sizes up parallel and right-angle
parking spots as you drive by, then expertly
steers you in, hands-free. It even controls the
brakes, and can help you exit the spot later.
Daytime Running Lamps help to make your
CLA more visible to oncoming motorists. With
the optional Bi ‑Xenon headlamps, the DRLs
feature bright white LEDs that are as efficient
and effective as they are distinctively stylish.
COLLISION PREVENTION ASSIST
ATTENTION ASSIST ®
Optional Bi-Xenon headlamps with LED DRLs
Optional Blind Spot Assist
Optional Lane Keeping Assist
Optional DISTRONIC PLUS®
Optional rear view camera
Optional Active Parking Assist
Adaptive braking technology
THROWDOWN
There’s an old saying that good
things come in threes. But in
its 46‑year history of creating
championship racecars and
purebred performance cars for
the streets of the world, AMG
has never been satisfied with
merely good, or simply meeting
expectations. Introducing the
CLA 45 AMG — stunning evidence
that greatness comes in fours.
It starts with the first 4‑cylinder
ever handcrafted by the master
engine builders of AMG. Its peak
output of 355 hp thrusts it into
the record books as the most
powerful 4‑cylinder in production,
and the highest hp/liter of any
engine today. It channels its
turbocharged torque through a
four-program AMG SPEEDSHIFT ®
DCT 7‑speed transmission. And it
sends it to all four tires via AMG
Performance 4matic® — developed
expressly for the CLA 45. With a
4.5‑second rush to 60 mph,17 it
completes the fearsome foursome
of power, control, agility and
speed. The CLA 45 AMG will be
unleashed in Autumn 2013. Until
then, a note to other sport sedans:
Consider yourselves four‑warned.
355 hp from just 2.0 liters is a feat accomplished through cutting-edge
technology and decades of racing experience. The quick-revving twin -scroll
turbocharger pumps out a class -leading 26.1 psi of boost, with a liquid -to air intercooler fed by its own low-temperature circuit to cool its super-dense
charge. Advanced Direct Injection and rapid-multispark ignition fine-tune
their performance with millisecond-quick response. ECO Start/Stop helps
it transition from energetic to energy - efficient without missing a beat. And
as the revs intensify, an electronically controlled butterfly valve tunes the
AMG® exhaust for imposing performance with an intoxicating soundtrack.
AMG SPEEDSHIFT DCT technology evokes spontaneous response from
the 7‑speed dual-clutch transmission. Carbon fiber friction linings optimize
the response and durability of the synchros. Aluminum shift paddles, revmatched downshifts, and three driving modes plus a RACE START function
offer versatile control and smooth, quick response in any driving arena.
AMG performance 4matic® all -wheel drive2 is cleverly integrated with
the gearbox, for class -leading lightness. A multiplate clutch in the rear
differential instantly varies the torque split, with cornering agility further
enhanced by 3‑stage ESP ® and torque-vectoring Curve Dynamic Assist.
CLA 45 AMG 4matic shown with Cirrus White paint, and optional 19"
AMG 16-spoke wheels in Black, Panorama roof, PARKTRONIC, and
AMG Night Styling Package. Please see endnotes at back of brochure.
SUIT UP
Performance within reach (shown with optional equipment)
Optional red-painted brake calipers
High-performance hardware supports the
driver in every action. The 18" or optional 19"
AMG® wheels,1 AMG sport suspension and
speed-sensing constant-ratio steering conspire
to combine higher lateral acceleration with
direct feedback through the steering wheel.
Perforated and ventilated disc brakes — 13.8"
up front and 13" at the rear — decelerate the
CLA 45 AMG with eager, powerful and reliable
response on par with its powertrain.12 Optional
red-painted calipers turn up the visual heat.
Exclusive cockpit elements are as driverfocused as the hardware they engage. Sport
front seats feature rich DINAMICA inserts,
accented with red cabin stitching and seat
belts. Supple leather is also available. Brushed
aluminum dash trim is an ideal match for the
anodized aluminum air vents and AMG gauges,
while carbon fiber and wood options let you
tailor it to your own desires. Also available are
AMG Performance front seats, sculpted by
Recaro® for added support in stunning style.
Racing-derived driving controls are as much
a signature of AMG as the engine craftsman’s
name atop its engine. The flat bottom steering
wheel features Nappa leather trim, perforated
side grips and a pair of shift paddles. Or opt
for the AMG Performance wheel, flattened on
top and bottom, with Alcantara® side grips. In
the console, the AMG E–SELECT gearshift is a
functional sculpture of aluminum and leather.
And between the gauges, an AMG menu with
RACETIMER is yet another performance perk.
AMG sport exhaust
Optional AMG performance seats by Recaro
AMG E‑ SELECT gear selector
CONNECT
mbrace2
Where will you go next? Whether you’re meeting up with your friends, heading out
of town, or just out and about, Mercedes -Benz mbrace® can make any trip easier,
more productive and more enjoyable.8 mbrace2™ connects you and your car with
the devices you already rely upon to get around — your smartphone and computer.
It also brings the Internet and an ever-growing array of useful apps to your car, so
you can use familiar services like Google Maps™ and Yelp® to start navigating with
just a few clicks. You can tune in Internet radio stations from around the world.
Your friends can send their location to your car just by texting. You can lock your
car’s doors, flash its lights, or find it in a parking lot — all from your smartphone.
When your teenager takes the wheel, mbrace2 can deliver peace of mind via your
computer. It can bring the assistance of live experts right to your car, from lastminute theater tickets to help in an emergency. And it can all be updated remotely,
over the air. Wherever the world goes, mbrace can keep making it yours.
For more information and a full list of mbrace services, visit MBUSA.com/mbrace
FROM YOUR CAR
FROM YOUR SMARTPHONE
FROM YOUR COMPUTER
With Cloud -based apps, mbrace2 brings the
Internet into your Mercedes-Benz. Using the
available COMAND® navigation system, you
can find friends from their Facebook® checkins, search for restaurants on Yelp, or use
Google Maps, Local Search and Street View.
Instead of entering an address, you can start
navigating with just a few clicks. New apps let
you check the weather, view traffic cams, find
and book a hotel room, look up local movie
times, and even search gas stations by price.
And three buttons in your car can connect
you to emergency services, our 24 ‑hour
Customer Assistance Center, our Roadside
Assistance,18 or our mbrace PLUS Concierge.
The mbrace Mobile Application for iPhone®
and Android™ phones lets you send addresses
directly to your navigation system, locate your
car, lock or unlock its doors, flash its lights,
or monitor it when you valet-park. With just
a touch, you can find a dealer, and contact
Roadside Assistance, Concierge services
or Mercedes ‑Benz Financial Services.
Drive2Friend ™ lets someone upload their
location directly to your navigation system,
simply by responding to a text message
that you send them. New enhancements to
the app also let you activate and deactivate
mbrace features, including the new curfew
minder, and receive push notifications.19
From the comfort of your home or office, you
can send addresses — or even exact routes —
to your car’s navigation system in a number
of ways: From the dedicated Send2Benz™
website. From Google Maps, via Search &
Send™ and Route2Benz. And with a browser
toolbar widget that lets you highlight any
address on your computer screen and send
it to your car with just two clicks. For added
peace of mind when your kids are using the
car, mbrace can alert you if they drive faster,
farther or later than you prefer. And you’ll find
a world of support and helpful information
at the mbrace website, accessible anytime
through MBUSA.com/mbrace.
mbrace Package
mbrace PLUS
Mercedes-Benz Apps
Advanced features you’ll enjoy
every day. Support you can count
on when you need it most.
Personal assistance to make
your life easier. Helpful ways to
look after your loved ones.
The convenience of the Internet
in your car. Connections to your
friends and favorites.
SAFETY AND SECURITY
PERSONAL CONCIERGE
IN-VEHICLE INTERNET
From Roadside Assistance to innovative
antitheft measures to emergency aid,
mbrace looks after you, your passengers
and your Mercedes -Benz.
Enjoy virtually unlimited assistance from
an actual person with the knowledge and
resources to help with almost any request.
Access in -car Internet-based connections
to the interests you enjoy, the information
you need, and the world you call your own.
- Let an expert Concierge help you stay more
productive on the road, or from the Mobile App
on your smartphone
- Listen to Internet radio stations from around
6-month trial included
- Call for assistance after an accident or in any
emergency situation. If an air bag is activated,
your Mercedes-Benz can place an SOS call
automatically, even if you can’t
- Directly connect with Mercedes-Benz Roadside
Assistance for help with a dead battery, flat tire
or other car trouble
- G et notified if your car’s alarm is set off, and
let your car’s built-in GPS help authorities with
stolen vehicle recovery
REMOTE CONNECTIONS TO YOUR CAR
Interact with your vehicle’s features, and
send addresses to its available COMAND
navigation system, from your iPhone,
Android or computer.
- Send destinations and even exact routes
to your car’s navigation system from your
computer or smartphone
- Locate your vehicle from the Mobile App
on your phone when you can’t remember
where you parked
- Remote-lock and unlock your car’s doors
- Sound your car’s horn and flash its lights
to help spot it in a crowded lot, or to call
attention to a hazardous situation
3- month trial included
- Get expert recommendations and reservations
for dining out, tickets to events, and answers to
most any question
FAMILY DRIVER MONITORING
Please see endnotes on back cover.
the globe with TuneIn® world radio
- Search restaurant and business reviews
with Yelp, and navigate directly to them
with just a few clicks
- Stay connected to friends with Facebook,
and navigate directly to places where they’ve
checked in
Let mbrace add to your peace of mind when
the secondary drivers in your household use
the family Mercedes -Benz.
-F
ind and view local points of interest with
- Set speed limits and receive reports if
they’re exceeded
-K
eep up -to - date on the latest news from
- Set up virtual boundaries and be alerted if
they’re crossed
-F
ollow your favorite stocks and indices
- Receive an alert if the car is started after
a curfew time you set up
-A
ccess to your Mercedes-Benz Financial
-S
ee where your vehicle’s been driven on
-S
earch for hotel rooms by distance
an online map
ADVANCED TRAVEL ASSISTANCE
Keep your eyes on the road with agent assisted route guidance based on where you
are, or plan a trip to somewhere far away.
- Receive spoken assistance in your car with
weather and traffic conditions, point of interest
information, and turn-by-turn driving directions
to your destination
- Let your Concierge book and change airline,
hotel and rental car reservations from your car
or the Mobile App
Special feature of mbrace2
3-month trial included
Google™ Local Search with Street View
and Panoramio
around the world
through Morningstar
Services account
and price, and book them, provided by
HRS — Hotel Reservation Service
-V
iew local traffic cams in many major
metropolitan areas
-C
heck weather locally and around
the world
-C
ompare fuel prices at nearby gas stations
-C
heck the status of flights and airport
conditions
- L ook up showtimes at local movie theaters
-E
njoy an ever-growing variety of new apps20
EXPERIENCE STAR TREATMENT
From the moment you first lay eyes on the Mercedes -Benz of your dreams, to many miles down the road,
you’re more than a customer. You’re part of a family who values your well-being and your time. You’re
driving automotive history, carrying its rich heritage into tomorrow with innovations that don’t yet exist in
any other car. And you’re taking a journey that aims to be not merely enjoyable but truly memorable. Of all
the treasures one might find behind the Three-Pointed Star, none means more to us than the driver.
Prepare to be fascinated.
Expect to be well-supported.
Plan on being delighted.
Count on help at any time.
The experience of driving a new
Mercedes-Benz begins before
you get behind the wheel. Pay
a visit to MBUSA.com to learn
about the full line of models, as
well as the innovative thinking
and unmatched heritage behind
every one. The Mercedes-Benz
USA apps for the iPad® bring
you useful tools and enlightening
videos, all free from the Apple
iTunes® Store. And be sure to
check out the MBUSA YouTube
channel, like us on Facebook,
and follow us on Twitter. You’ll
find our social media addresses
on this brochure’s back cover.
Our 24‑hour Customer Assistance
Center is always here for you at
1‑800‑FOR‑MERCEDES. And a
library of owner tools are waiting
for you at MBUSA.com: Watch
helpful how-to videos to get the
most from your car’s features.
Download a digital copy of your
Operator’s Manual — or in most
models, access it from your car
on the in-dash COMAND screen.
Manage your Mercedes-Benz
Financial Services account and
enjoy many features of mbrace®
via our smartphone apps. To get
even more from your ownership
experience, join Owners Online.
Beyond the reassuring coverage
of the 4 ‑year/50,000‑mile New
Vehicle Limited Warranty,21 your
authorized Mercedes-Benz dealer
is prepared to outperform your
expectations. From well-informed
sales professionals to service
technicians who are continually
re‑certified, you’ll encounter
people who appreciate not just
your business but the value of
your time. We call it My Service,
and you’ll feel it in everything
from the personalized attention
to the free in‑dealer WiFi. Top notch service starts and ends
with how we take care of you.
Even the most well - engineered
car can suffer a flat tire, a dead
battery or an empty fuel tank.
That’s why you can rely on the
original manufacturer-sponsored
Roadside Assistance Program to
come to your rescue. It’s still the
only such service that doesn’t
expire, as long as you take your
vehicle to the dealer for service
once every 18 months.18 At any
time of day or night, every day of
the year, our expert technicians
and dedicated support vehicles
are on call for you. Just pick up
your phone, or press the mbrace
Wrench button4 in your vehicle.
Meet your car at its birthplace.
Travel in style across the U.S.
Sharpen your driving skills.
Touch history, or take it home.
When you buy a new Mercedes Benz (select models only), why
not savor your first drive in its
natural habitat? Take delivery in
Germany through the original
manufacturer-sponsored tourist
delivery program, and you’ll
receive significant savings 22 and
other benefits — along with the
unforgettable experience of a
European vacation with your
own new Mercedes -Benz. You
can even opt for an exciting and
scenic Black Forest—Alps Rally
Package. Visit MBUSA.com/edp
to learn more about European
Delivery and available models.
With the Mercedes-Benz Hotel
Program, you can enjoy exclusive
benefits and the opportunity to
experience a variety of available
Mercedes-Benz vehicles while
staying at participating luxury
hotels and resorts. Benefits may
include room upgrades (when
available) and Mercedes-Benz
courtesy shuttles, with many
properties offering a selection
of the latest Mercedes-Benz
models to drive. Availability may
vary and restrictions may apply,
so please visit Owners Online at
MBUSA.com/owners to learn
more about the Hotel Program.
An open invitation to enthusiasts
from the AMG Driving Academy:
The capabilities of AMG vehicles
are waiting to meet — and raise —
your own on some of the most
legendary racetracks in the U.S.
Whether you’re an AMG owner
or a fan, you’ll push your abilities
to the limit in a selection of AMG
models, with the guidance of
professional instructors. And to
help young drivers develop their
skills and confidence, the
Mercedes-Benz Driving Academy
offers a unique coaching approach.
Visit AMGacademy.com and
MB -drivingacademy.com.
No automaker has a deeper, or
more enthralling, heritage than
the inventor of the car itself. The
Mercedes -Benz Classic Center
in Irvine, CA, lets you experience
some of the illustrious highlights
for yourself. In addition to the
meticulous restoration of classic
Mercedes -Benz automobiles,
the center offers an unparalleled
selection of genuine parts for
many vintage models, as well as
expert appraisals. They can even
host a special event for your car
club or other group. Learn more
at MBUSA.com/classic or call
1‑866‑MB -CLASSIC.
MAKE IT YOURS
Genuine Mercedes -Benz Accessories help you make your car the perfect expression of your style. A wide selection of accessories lets
you enhance your vehicle’s appearance, expand its versatility, or offer it some extra protection in everyday use. From the new Illuminated
Star and stylish alloy wheels to cargo innovations and state -of-the -art multimedia systems, they’re all exclusively engineered to fit your
car as well as they fit your life. It’s a great way to make your CLA unmistakably yours while keeping it genuinely Mercedes -Benz.
See the entire accessory selection at MBUSA.com/CLA
For models with the standard 5.8" screen, the
Becker MAP PILOT 23 adds an advanced voice controlled navigation upgrade that integrates with
the car’s displays and controls. Lifetime Traffic
Message Channel (TMC) service and Becker’s
45 -day “fresh map guarantee” are included. The
removable module is easy to update via the web.
With the alluring Illuminated Star, your CLA can
bring its legendary heritage to life in a new way.
As you drive — or any time the ignition is on — LED
technology illuminates its iconic grille-mounted
Three -Pointed Star emblem in a soft white glow.24
Add a visual exclamation point to the stylish tail of the CLA 250 with an aerodesigned rear spoiler. Sculpted for a perfect fit with the contoured trunklid,
it can be painted Black for a bold contrast, or in the same color as your car.
Enhance the poise and performance of your car
without compromising its engineering precision.
A set of bold 18" twin 5 -spoke wheels feature
polished spokes in a distinctive design, set off
by matte black inlays. They’re just one of several
sporty wheel designs available for the CLA 250.
Give your CLA a more aggressive profile with Gloss Black side window trim
and mirror housings. Designed to the exact specifications of the standard
components, they transform its style while maintaining its fine fit and finish.
BUILD IT
MBUSA.com/CLA
OPTION PACKAGES
CLA 250
CLA 45
AMG
4matic 20
Premium Package
4matic all - wheel drive
PARKTRONIC with Active Parking Assist
Blind Spot Assist13 (also available in Driver Assistance Package)
AMG Performance exhaust
®
• Dual -zone automatic climate control
• Heated front seats
• harman/kardon LOGIC7 ® surround - sound system
• SiriusXM Radio5 (with 6 ‑month trial of All Access plan)
• Media Interface 4
• Auto -dimming driver-side and inside rear view mirrors
• Compass display in inside mirror 25
• Garage door opener
18" AMG twin 5 - spoke wheels with high-performance tires1
19" AMG 16 - spoke wheels (Black or Silver)1
AMG wheel center caps with concealed lugs (not available with
19" wheels)
• Leather seating surfaces
• Infrared -remote window opening/closing via SmartKey
• Top - stitched MB -Tex upper dash and door trim
Heated front seats (also available in Premium Package)
AMG Performance front seats by Recaro®
AMG Performance steering wheel with Alcantara® side grips
Multimedia Package (requires Premium Package)
• COMAND® hard - drive -based navigation6
• 7" high -resolution color screen
• 10GB Music Register for storing digital music files
• Dolby ® Digital 5.1 sound
• Rear view camera15
• In - dash 6 ‑ disc DVD/CD changer, SD memory card slot
• Gracenote® media database, including album cover art
• Voice control for audio, telephone and navigation
• SiriusXM Traffic and Weather5 (with 6 months of service)
• DISTRONIC PLUS adaptive cruise control 14
• Blind Spot Assist 13
• Lane Keeping Assist 11
• COLLISION PREVENTION ASSIST PLUS10
Sport Package
—
• 18" AMG® twin 7‑ spoke wheels with high-performance tires1
• Sport body styling, chrome diamond-block grille
• Sport -tuned suspension
• Perforated front brakes with painted calipers
—
• AMG Performance Suspension
• Increased top speed 26
• 19" AMG 16 ‑spoke wheels1 (Silver or Black)
• Red-painted brake calipers
—
• Carbon fiber front air dam splitter, side-sill inserts, rear
diffuser and exterior mirror covers
AMG Night Styling Package
• Gloss black front air dam splitter, side - window frames,
side -sill inserts, rear diffuser and exterior mirror covers
• Tailpipes in black chrome
=
—
—
=
—
—
—
—
—
MB ‑Tex upholstery
MB ‑Tex upholstery with DINAMICA inserts and red seat belts
=
—
—
=
Anthracite interior trim
Aluminum interior trim
Black Ash wood interior trim
Burl Walnut wood interior trim
Carbon fiber interior trim
=
Metallic paint
Driver Assistance Package
AMG Exterior Carbon Trim Package
CLA 250
2
anorama roof
P
Bi ‑Xenon headlamps (including LED Daytime Running Lamps and
full -LED taillamps)
Interior Package (requires Premium Package)
AMG Driver’s Package
INDIVIDUAL OPTIONS
CLA 45
AMG
4matic
—
=
—
SPECIFICATIONS
CLA 250
CLA 45 AMG 4matic 20
Engine
2.0 ‑liter turbocharged Direct Injection inline ‑ 4
208 hp @ 5,500 rpm
258 lb ‑ ft net torque @ 1,250–4,000 rpm
Handcrafted 2.0 ‑liter turbocharged Direct Injection inline ‑ 4
355 hp @ 6,000 rpm
332 lb‑ft torque @ 2,250–5,000 rpm
Transmission
7‑ speed DCT dual -clutch automatic with shift paddles
7- speed AMG SPEEDSHIFT® DCT dual-clutch automatic with shift paddles
Wheels
17" 5 ‑spoke with all -season runflat tires1
18" AMG twin 5- spoke with high -performance tires1
Suspension
4 -wheel independent strut front/multilink rear
AMG Sport Suspension, 4 - wheel independent strut front/multilink rear
Drivetrain
Front- wheel drive or optional 4matic all -wheel drive
AMG Performance 4matic all -wheel drive with Curve Dynamic Assist
EXTERIOR DIMENSIONS
CLA 250
CLA 45 AMG 4matic
INTERIOR DIMENSIONS
CLA 250
CLA 45 AMG 4matic
Wheelbase
106.3"
106.3"
Headroom (f/r)
38.2" / 35.6"
37.0" / 35.6"
38.2" / 35.6"
37.0" / 35.6"
Overall length
182.3"
180.7"
Legroom (f/r)
40.2" / 27.1"
40.2" / 27.1"
Overall height
56.6"
55.7"
Shoulder room (f/r)
56.0" / 53.2"
56.0" / 53.2"
Overall width (w/mirrors)
80.0"
79.1"
Cargo capacity
13.1 cu ft
13.1 cu ft
Curb weight
3,262 lbs (2WD)
3,395 lbs (4matic)
3,494 lbs
Standard
w/Panorama roof
Please see endnotes at back of brochure.
CLA 250 shown with optional Polar Silver metallic paint, Bi‑Xenon headlamps, Panorama roof, PARKTRONIC, and Sport Package.
CLA 250 AND CLA 45 AMG UPHOLSTERY
Black MB ‑Tex (CLA 250 only) or leather (shown)
Beige MB ‑Tex (CLA 250 only)
Brown leather
Ash MB ‑Tex (CLA 250 only) or leather (shown)
Black MB ‑Tex/DINAMICA with red stitching
(CLA 45 AMG only)
Black “Red Cut” leather (CLA 45 AMG only)
CLA 45 AMG PERFORMANCE SEAT UPHOLSTERY 27
INTERIOR TRIM
Anthracite (CLA 250 only)
Black MB ‑Tex/DINAMICA with red stitching
Black leather
Aluminum
Black Ash wood
Brown leather
Grey leather
Burl Walnut wood
Black “Red Cut” leather
Carbon fiber (CLA 45 AMG only)
WHEEL CHOICES
17" 5- spoke (CLA 250)
18" AMG twin 5- spoke1 (CLA 250)
19" AMG 16- spoke,1 Silver
(CLA 45 AMG)
PAINTWORK
Cirrus White
Cosmos Black metallic
Jupiter Red
Mountain Grey metallic
Night Black
Northern Lights Violet metallic
Polar Silver metallic
Universe Blue metallic
designo Patagonia Red
metallic 27
designo Magno Polar Silver
matte - finish metallic 27
18" twin 5 - spoke1 (CLA 250)
18" AMG twin 5 - spoke1
(CLA 45 AMG)
19" AMG 16 - spoke,1 Black
(CLA 45 AMG)
PRINT
main red
PMS 1815C
white
black
C0 M0 Y0 K0
C100 M100 Y100 K100
C0 M96 Y90 K2
ENDNOTES
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
WHITE
Lower aspect ratio tires and accompanying wheels provide substantially increased treadwear, increased tire noise and
reduced ride comfort. Serious wheel and tire damage may occur if the vehicle is operated on rough or damaged road
surfaces or upon encountering road debris or obstacles. These tires are not designed for use on snow and ice. Winter tires
mounted on appropriately sized and approved wheels are recommended for driving in those conditions. CLA models are
not provided with a spare tire. CLA 250 models are equipped runflat tires. CLA 45 AMG models are provided with TIREFIT
sealant and a portable air pump.
CLA 250 available with 4matic all-wheel drive starting Spring 2014. No system, regardless of how advanced, can
overcome the laws of physics or correct careless driving. Please always wear your seat belt. Performance is limited by
available traction, which snow, ice and other conditions can affect. Always drive carefully, consistent with conditions. Best
performance in snow is obtained with winter tires.
Bluetooth® interface does not provide phone charging or external antenna. Voice interactivity feature is dependent on
selected handset. Visit mercedes-benz-mobile.com for details. Phone sold separately. See dealer for a list of approved
compatible phones.
All iPod® devices are sold separately. Feature not compatible with iPod Shuffle. Apple® adapter may be required for use with
8‑pin “Lightning” connector. See dealer for details.
The purchase of a new, satellite radio-enabled vehicle includes a 6‑month trial of the Sirius All Access package, as well as
SiriusXM Traffic and SiriusXM Weather when equipped with the Multimedia Package. SiriusXM Traffic and Weather services
are available in select markets. If you decide to continue your SiriusXM service at the end of this period, all SiriusXM
services are sold separately, and the plan you choose will automatically renew and bill at then-current rates until you call
1‑866‑635‑2349 to cancel. See SiriusXM Customer Agreement for complete terms, www.siriusxm.com. Sirius U.S. Satellite
service available only to those at least 18 years of age in the 48 contiguous United States, DC and Puerto Rico (with
coverage limitations).
While the navigation system provides directional assistance, the driver must remain focused on safe driving behavior, including
paying attention to traffic and street signs. The driver should utilize the system’s audio cues while driving and should only
consult the map or visual displays once the vehicle has been stopped in a safe place. Maps do not cover all areas or all
routes within an area.
Unsecured cargo can become hazardous in a collision. Always secure cargo using the floor-mounted tie-downs.
All Mercedes-Benz mbrace® services operate only where cellular and Global Positioning System satellite signals are
available, which are provided by third parties and not within the control of Mercedes-Benz USA, LLC. An mbrace Package
trial period is offered on new, Certified Pre-Owned and pre-owned sales and leases at an authorized Mercedes-Benz dealer.
Subscriber Agreement is required for service to be active. Some services are only available on select vehicles. Your PIN is
required in order to use certain services. Some services may be limited or restricted in some areas. Apps may be introduced
and updated at varying dates, and may also require a vehicle software update. Driver is responsible for complying with traffic
and other laws. See your dealer or MBUSA.com/mbrace for details, including a list of compatible smartphones.
Drive Kit Plus for the iPhone is compatible with the Apple iPhone 4 and 4S. Siri™ voice-activated functions require iPhone 4S.
Dealer installation is required. For the latest information on phone compatibility, please see your dealer.
COLLISION PREVENTION ASSIST may not be sufficient to avoid an accident. It does not react to certain stationary objects,
nor recognize or predict the curvature and/or lane layout of the road or every movement of vehicles ahead. It is the driver’s
responsibility at all times to be attentive to traffic and road conditions, and to provide the steering, braking and other driving
inputs necessary to retain control of the vehicle. Drivers are cautioned not to wait for the system’s alerts before braking, as
that may not afford sufficient time and distance to brake safely.
Driving while drowsy or distracted is dangerous and must be avoided. ATTENTION ASSIST® and/or Lane Keeping Assist may
be insufficient to alert a fatigued or distracted driver of lane drift and cannot be relied on to avoid an accident or serious
injury. Lane Keeping Assist operates at speeds above approximately 20 mph.
Braking effectiveness also depends on proper brake maintenance, and tire and road conditions.
Blind Spot Assist may not be sufficient to avoid all accidents involving vehicles in your blind spot and does not estimate the
speed of approaching vehicles. It must not be used as a sole substitute for driver awareness and checking of surrounding
traffic conditions.
DISTRONIC PLUS® adaptive cruise control is no substitute for active driving involvement. It does not react to stationary
objects, nor recognize or predict the curvature and lane layout of the road or the movement of vehicles ahead. It is the
driver’s responsibility at all times to be attentive to traffic and road conditions, and to provide the steering, braking and
other driving inputs necessary to retain control of the vehicle. Drivers are cautioned not to wait for the DISTRONIC Proximity
Warning System before braking, as that may not afford sufficient time and distance to brake safely.
Rear view camera does not audibly notify driver of nearby objects and is not a substitute for actively checking around the
vehicle for any obstacles or people. Images displayed may be limited by camera field of view, weather, lighting conditions and
the presence of dirt, ice or snow on the cameras.
WARNING: THE FORCES OF A DEPLOYING AIR BAG CAN CAUSE SERIOUS OR FATAL INJURIES TO A CHILD UNDER AGE
13. THE SAFEST SEATING POSITION FOR YOUR CHILD IS IN THE REAR SEAT, BELTED INTO AN APPROPRIATE, PROPERLY
INSTALLED CHILD SEAT, OR CORRECTLY WEARING A SEAT BELT IF TOO LARGE FOR A CHILD SEAT. SEE OPERATOR’S
MANUAL FOR ADDITIONAL WARNINGS AND INFORMATION ON AIR BAGS, SEAT BELTS AND CHILD SEATS.
Stated rates of acceleration are estimated based upon manufacturer’s track results and may vary depending on model,
environmental and road surface conditions, driving style, elevation and vehicle load.
Roadside Assistance repairs may involve charges for parts, service and towing. Vehicle must be accessible from main
roads. Depending on the circumstance, these services may be provided by an outside provider, courtesy of Mercedes-Benz
Roadside Assistance. Restricted roadways, acts of nature and vehicle accessibility may limit our ability to provide services to
you. For full details, eligibility requirements, and limitations/exclusions of Sign and Drive services, as well as the Roadside
Assistance Program, please see your dealer.
mbrace is compatible with Apple iPhone® models running iOS 4.2 or later, and Android-based phones running OS 2.1 or
later. Please visit MBUSA.com/mbrace for more information.
Introduction dates vary. See your dealer for availability.
For full details of the New Vehicle Limited Warranty, including terms, conditions and exclusions, please see your dealer.
European Delivery Program discount available on select models, other models offered without discount. Please see your
dealer for details.
Requires optional factory pre-wiring.
Not available in combination with Driver Assistance Package.
Compass in mirror is replaced by displays in COMAND® navigation screen and multifunction display when Multimedia
Package is also ordered.
Obey local speed and traffic laws.
Extra-cost option.
on light backgrounds
standard
on dark backgrounds
standard
gradient bottom
PMS 1795C
C13 M96 Y81 K54
BLACK
no gradients
no gradients
facebook.com/mercedesbenzusa
watermark
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twitter.com/mbusa
stacked logo (for sharing only)
stacked logo (for sharing only)
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instagram.com/mbusa
plus.google.com/+mbusa
linkedin.com/company/mercedes-benz-usa
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MBUSA
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©2013 Mercedes -Benz USA, LLC, One Mercedes Drive, Montvale, NJ 07645
1-800 -FOR-MERCEDES • MBUSA.com
Marketing Communications. All illustrations and specifications contained in this
brochure are based on the latest product information available at the time of publication.
Mercedes-Benz reserves the right to make changes at any time, without notice, to
colors, materials, equipment, specifications and models. Any variations in colors shown
are due to reproduction variations of the printing process. Illustrations may include test
situations. Some vehicles may be shown with non-U.S. equipment. Some vehicles are
shown with optional equipment. Alcantara is a registered trademark of Alcantara SpA,
Milan, Italy. iPad, iPhone and iPod are registered trademarks or service marks of Apple
Inc. Bluetooth is a registered trademark of Bluetooth SIG, Inc. Facebook is a registered
trademark of Facebook, Inc. Android, Google Maps, Google Street View and Panoramio
are registered trademarks of Google Inc. harman/kardon and LOGIC7 are registered
trademarks of Harman International Industries, Inc. HD Radio is a proprietary trademark
of iBiquity Digital Corporation. Recaro is a registered trademark of Keiper Recaro GmbH,
Remscheid, Germany. Sirius, XM and all related marks and logos are trademarks of Sirius
XM Radio Inc. TuneIn is a registered service mark of TuneIn, Inc. Twitter is a registered
trademark of Twitter, Inc. Yelp is a registered trademark of Yelp Inc.
100 MC -13 - 972